"Edutainment"

Creating educational material that is also entertaining makes for a more enjoyable experience and better learning retention.  A few years ago I had the pleasure to work on an industrial video on business ethics for the American Association of Professional Landmen.  (They oversee the purchasing and leasing land for the purpose of drilling for oil and other energy sources.)  It was one of the most cinematic and well acted videos I've had the pleasure to work on.  We just wrapped on another ethics video for the AAPL, and I hope it turns out as good as the last one did!